Client Questionnaire

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Client Questionnaire

Please fill in the client questionnaire below so we can get to know you

COMPANY INFORMATION
Website Information
Competitor information

Company Information

1. What’s the name of your company?

2. What does your company do? What are the products and services you offer?

3. Who are the decision makers for this project?

4. What’s the best email address to reach you on?

5. Please choose the budget range that you’ve allocated for this project. Be honest and we’ll tell you what we can and can’t do.

£2,500 – £5,000 £5,000 – £10,000 £10,000+

Website Information

6. Please list the main business needs you have for wanting to build a new website. (Eg. We’re expanding quickly and want the website to drive more sales / We’re in the process of acquiring another business)

7. Is there anything about your current website that serves the business well. If so, why? (You can leave this blank if you don’t have a website at the moment).

8. Tell us about your ideal customer. Who are they? How old are they? What gender are they? Where do they hang out online? What are their interests? Please be as detailed as you can.

9. Please list the main reasons your target audience will visit your website (Eg. To buy something / To book an appointment / To browse the services you offer):

10. How do you want people to feel when they interact with your brand? (Eg. Safe and secure / Edgy and excited / Exclusive and cool)

Competitor information

11. Please list your main competitors (if possible, include a link to their website too).

12. If anything, what are your competitors doing on their websites that you think is working in attracting your ideal audience?

13. Are there any other websites (they don’t have to be in your industry) that you like the look of? If so, why do you like them?

14. If we were to be celebrating a successful website strategy in 12 months time, what would that have to look like? (Eg. How many leads per month / How many visitors per week). Be as descriptive as you possibly can.

15. We have a strong network of other creatives. Do you require assistance with any of these other related services:

Video production

Photography

Copywriting

Digital Marketing

SEO Consultant

Branding

Social Media

Graphic Design

16. Please let us know if you have anything further you feel we need to know about this project.

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